Если у вас возникли сложности с курсовой, контрольной, дипломной, рефератом, отчетом по практике, научно-исследовательской и любой другой работой - мы готовы помочь.
Предоплата всего
Подписываем
What business are you in? (1)
Vocabulary:
|
business |
бизнес, коммерческая деятельность, фирма |
His sons have worked in the family business for years. |
|
company |
компания, фирма |
It is the second largest insurance company in Germany. |
|
firm |
фирма |
Hanson decided to start his own management consulting firm. |
|
concern |
фирма, предприятие |
The restaurant is a family concern. |
|
enterprise |
предприятие |
He is the boss of a multimillion-dollar enterprise. |
|
corporation |
акционерное общество; корпорация |
IBM is one of the biggest corporations in the world. |
|
multinational |
транснациональная компания |
The government is stimulating the economy by attracting multinationals. |
Task 1. Fill in the gaps in the text with the following words:
enterprise, companies, multinationals, investors, medium-sized companies, nationalized
The economy of Eastern Europe has changed a lot. Twenty years ago, the main industries were completely 1___ and many 2___ were owned by the state. They did not work well, they were inefficient and bureaucratic. Now governments are trying to privatize them, but it is not easy to find 3___. People don’t want to put money into the old companies. However, some people are happy to risk their money on new businesses and there are signs that a new 4___ culture is growing. 5___ and small businesses are creating new jobs. At the same time we can see increasing competition, as world’s largest 6___ are entering new markets.
Task 2. Read the text and say whether the following statements are true or false.
Expansion in a downturn
Expansion in an economic downturn is possible for smaller businesses, says Colin Barrow, director of the business growth and development programme at Cranfield School of Management. The challenges are tougher than in good times but small and medium-sized enterprises can still grow, he says, and some of them may be better placed than bigger businesses. He says owner-managers should focus on customers and finance:
• Hang on to customers and research how much more they could order from the business.
• Concentrate on working capital - 'the smaller the business the worse they are at controlling capital,' says Mr. Barrow. He says that often the money they need is already there: 'Many small companies take 90 days to collect payment. Finding ways to reduce that to 35 days would greatly reduce the cost of capital.'
The area of greatest weakness in most small businesses’ strategic thinking is in finance. 'Most small companies are financed by overdraft, the worst source of money,' he says, and advises building links to other sources of finance.
Active vocabulary
|
Expansion |
расширение |
Hang on to |
цепляться, держаться |
|
Downturn |
спад |
Working capital |
оборотные средства |
|
Challenge |
вызов |
Reduce |
сокращать |
|
Tough |
сложный |
Weakness |
слабость, слабое место |
|
Customer |
клиент, потребитель |
Source |
источник |
True or false, according to Colin Barrow?
a) It is not possible for small companies to grow during economic downturns.
b) Small companies are in a worse situation than big companies during downturns.
c) Small companies should look especially at their customers and their finances.
d) If small companies were paid more quickly, they would have fewer financial problems.
e) Overdrafts are a good source of finance in case of difficulty.
Find in the text words which mean the following: